Content Specialist

We are looking for a Content Specialist to own the planning, production, and delivery of high quality content for one of our key business verticals (Product, Brand, or Commercial).

This role sits at the intersection of a deep passion for golf, creative production and channel expertise. You will act as the content owner for your vertical, working closely with our vertical managers, creative team and stakeholders to ensure we produce relevant, well-crafted content that is purpose-built for each channel.

The role is not about publishing on social media only or community management. It is about turning strategy into excellent content, consistently, on time, and at a high creative standard.

What you will be responsible for

Content Production & Delivery Ownership (approx. 80%) You own the end-to-end delivery of content for your vertical with a clear focus on quality, relevance, and roadmap alignment.

• Production Ownership: Take full ownership of smaller and medium-sized productions from brief to execution. This includes project system tasks, updates and feedback all handled in our project system Monday and Figma but may include other systems.

• Executional Support: Provide executional support on Large and X-Large productions, working alongside the wider creative team.

• Roadmap Alignment: Hold complete ownership of aligning the vertical marketing roadmap with the content calendar to ensure consistency.

• Briefing: Translate projects and channel strategy into clear, actionable content briefs.

• Creative Collaboration: Collaborate closely with the creative team to shape concepts, formats, and executions, leading the feedback loop to ensure content is elevated before publication.

• Timeline Management: Manage dependencies and priorities to ensure a steady and reliable content output.

• Basic project-based community management: responding to comments and feedback on our channels.

• Basic project based post-performance and reporting: sharing the story behind the data for set project initiatives on a consistent basis.

Channel Growth & Strategic Implementation (approx. 20%) You will dedicate 1 day a week (20% of your time) to channel-specific projects that drive long-term growth and operational improvements. This time is distinct from daily production and is focused on ensuring our strategy translates into results.

• Drive Channel Excellence: Actively participate and drive Channel Excellence sessions and lead the implementation of resulting initiatives within your vertical.

• Translate Strategy to Action: Bridge the gap between high-level channel strategy and day to-day execution; you are the one who makes the growth strategy happen on the ground.

• Proactive Optimization: Go beyond basic channel hygiene by identifying opportunities for growth and testing new initiatives

• Platform Mastery: Monitor platform updates and best practices, translating them into practical recommendations to keep our content ahead of the curve.

• Project-Based Reporting: Conduct data reporting and analysis for specific product-related campaigns or channel performances (moving away from general monthly reporting to focused, actionable insights).

• Roadmap Development: Support the development of the roadmap by providing insights on what formats and topics are performing best. Continuous Improvement: Share project based learnings with stakeholders and the creative team to continuously raise the bar on output quality.

What success looks like

• A consistent flow of high-quality, well-crafted content for your vertical.

• Clear briefs that make it easy for creatives to do great work.

• Active contribution to channel growth initiatives and excellence sessions.

• Stakeholders who trust your judgment on what content works where.

• Better data and insights related to social media initiatives.

• Consistent activity on channel excellence days.

Preferably:

• 2–4 years of experience in content production, social media coordination, or digital project management.

• Someone with a deep love and passion for the game of golf who understand the game, terminology, players and other related aspects of the game.

• Strong ability to manage multiple content projects in parallel without losing quality.

• Experience handling various production scales: Comfortable owning small-to-medium projects independently while supporting larger campaigns.

• Experience working closely with creative teams and shaping content, not just coordinating delivery.

The Office  

We are located at DTU Science Park in Hørsholm. We take great pride in the state-of-art building we have designed! The office features bright meeting rooms, coffee areas to catch up with colleagues, a large testing arena with simulators available for employees and a fitness center, everything surrounded by a beautiful forest and respecting the environment. We made sure to utilize the newest technologies to be energy efficient and be mindful of ventilation and sound propagation.

The cherry on top is our canteen: with an indoor and outdoor area to enjoy the fresh food prepared by our own kitchen staff. 

Join the home of a powerful sports brand and a one-of-a-kind technology  

Our proprietary technology is based on expert knowledge about radar, computer vision, data, and software engineering. Our solutions are developed by specialists who endlessly explore and challenge new technical boundaries. Trackman’s blend of cutting-edge technology, sports, and continued growth make our company an outstanding place to work. 

Our work culture is entrepreneurial, ambitious, and rewarding as you get to collaborate with inspiring colleagues and interact with the leaders of golf, baseball, and football. Based on a unique brand reputation, we are proud to work in close partnership with the top athletes, organizations, and teams that rely on our technology to stay ahead of the race. 

We are a Danish company founded, owned, and managed since 2003 by three entrepreneurs with a strong passion for sports. Today, we have a global footprint with our headquarters located in Denmark (Hørsholm) and offices in New York, Phoenix, Seoul and Tokyo. We employ over 800 people worldwide, half of which work in Denmark, where most hardware and software products are developed, tested, and manufactured.  

Where innovation happens 

At Trackman, we know that great people make great products. We believe that teams thrive, and innovation sparks in an atmosphere where people are encouraged to think for themselves, where everybody’s voices are heard, and where the best ideas prevail in the pursuit of exceptional solutions. This mix makes Trackman an inspiring company – for our customers and colleagues.  

Share our Passion! 

For additional information about the position, please contact Vincent Wenzel – Head of commercial and channel marketing – viwe@trackman.com Applications are continuously assessed, so please send your application as soon as possible.